Over the past few weeks, we’ve seen a lot of change at United Brands. Not only our website has got a new look, we are now also present on several social media channels!
Nowadays, social media is no longer indispensable in everyday life, especially platforms such as Instagram, Facebook, etc. are also important for companies to market, of course we could not ignore that.
The last few weeks have been filled with photo shoots and preparing posts for all our channels, so here’s a little insight into the work of our new social media and marketing team. Since April our team is complete, and we were finally able to start with our photo shootings.
So far, three shootings have taken place, we started in the Supercandymuseum. A former printing house in Cologne was redesigned for a certain time for the Supercandy Pop-Up Museum, with different installations and room layouts. A big hype for Instagram fans, which of course our bags and suitcases could not miss.
Our shootings were, as well as our brands and articles, varied. After our indoor shoot, we also ventured into pure nature. Our destination – the “Niederwalddenkmal” in Rüdesheim. The perfect place and atmosphere just for our brand Klondike 1896.
In search of inspiration and stories of everyday life, we decided to join the crowd and travel to the center of Frankfurt. Always accompanied by our brands.
Even after days of planning and weather controls our shootings were always good for a surprise. External influences also caused one or two problems that had to be overcome, such as unfavorable weather conditions or the crowds of Frankfurt.
Despite these hurdles, our team was able to shoot some photos for our social media channels, which will gradually be seen on our Instagram account, our Facebook page and probably our Pinterest page.
The previous shootings were mainly there to convey our brand diversity here at United Brands, in Frankfurt, therefore, the urban background was used mainly for the brands bugatti and HEAD.
For our brand Klondike a natural background was used rather. In the Supercandymuseum in Cologne there was no special brand that was photographed, but especially Hucke Berlin, Traveler and Tamaris dominated the location.
As social media proves, images speak more than text and words – so you are welcome to browse our channels and get a first impression of our work!